PROFITABLE BRAND 2017
2nd Practical Conference
PROFITABLE BRAND 2017
with The Chartered Institute of Marketing, London
Intensive training course, where the big ideas, trends, structured information, step by step check-lists, case studies, workshops and networking - everything to help you make your brand strong and profitable!
WHAT YOU’LL GET
- - 5-day super-intensive. 10 sessions corresponding to the main question: How to make profit?
- Flexible Planning
- Agile Marketing
- Research
- New product: Blue Ocean
- Rebranding
- Packaging
- Digital: SMM
- Loyalty: Gamification
- Creativity. ADs. Neuromarketing
- Personal Efficiency
- - Step by step check-lists
- - Case studies for companies with different budget
- - Possibility to get personal advice from top-level experts on strategies, advertising, branding, digital, sales, etc.
- - MASTER CLASS FROM THE The Chartered Institute of Marketing, CIM: MAKING INNOVATION HAPPEN. How to make innovation happen using tools, techniques and processes applied by leading innovators
- - Two Certificates: Russian and British (valid worldwide).
WHO WILL SPEAK
– Marketing Directors and experts with experience 15+ years and actual achievements
- Cesar Lastra, the leading expert of the Chartered Institute of Marketing, spent 20+ years based out of the U.S., Latin America, and Europe working for companies such as Young & Rubicam, Colgate-Palmolive, The Coca-Cola Company and SABMiller.
DELEGATES: All those who involved in marketing, brand-management, innovation, product management, business development roles
Business sectors: FMCG, retail, banks, insurance, IT and telecom, manufacturing, services
RUS
ENG
